ON A DAILY BASIS becomes the KNVB's 'official creative supplier'

KNVB and ON A DAILY BASIS (ODB) have concluded an agreement that further intensifies existing cooperation. From now on, ODB can call itself an “official creative supplier”. In this capacity, the agency will contribute even more emphatically to KNVB marketing communication campaigns and content.

In the past, cooperation with the KNVB has led, among other things, to the development of the corporate identity of the social media channels of OnSoranje and the Orange Lionesses. In addition, ODB was responsible for the visual identity of the “Go Football Like Orange” campaign, which later won a SAN Accent and a UEFA Grow Award.

The first results from this renewed agreement can already be seen during the World Cup. ODB provides, among other things, the campaign style for the Dutch team and House of Orange.

Stefan Agus, head of marcom & content at the KNVB: “By working with ODB, we are able to connect even better with a new generation of football players and fans and thus contribute to the growth of football.”

Glenn van der Plaat, co-owner at ON A DAILY BASIS: “Over the past two years, together with the other owners (Yonah van Andel and Pim Berentzen) and the creative team, I have worked intensively with the KNVB. The SAN Accent and the extension of this collaboration are the highlights of our work. We are extremely proud of this new challenge as an official creative supplier.”

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About ON A DAILY BASIS

ON A DAILY BASIS (odb.nl) is the “new generation agency” for entertainment, sports & fashion brands. An award-winning agency founded in Amsterdam in 2012 by Yonah van Andel, Pim Berentzen and Glenn van der Plaat that passionately helps brands reach the new generation. ODB works with leading organizations and brands such as ID&T, Red Bull and Jägermeister, among others.

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