#CreateHistory
The challenge was to make fans do more than just look back at the successful history of Oranje; we wanted them to feel that they could create that history themselves. Shifting from passive supporters to active participants in the story of the tournament.
As Official Creative Supplier of the KNVB we laid the foundation for the #CreateHistory campaign in the run-up to EURO 2024, with visually powerful campaigns that captured the passion and energy of the tournament.
During EURO 2024 we developed brand, campaign and social content for the Dutch national team as Official Creative Supplier for the KNVB.
As Official Creative Supplier of the KNVB, we laid a powerful foundation together for the #CreateHistory campaign in the run-up to EURO 2024. Our strategy focused on creating a deep connection between the fans and the national team, with visually striking campaigns that brought the passion and energy of the tournament to life.
We created striking matchday visuals and videos to set the right mood for the fans, developed eye-catching visuals for the squad announcement and designed the branding for both the team bus and the hotel, fully immersing the players in the tournament experience. Although we were ready for the final, the Netherlands unfortunately did not get that far, but we look back on a successful collaboration that strengthened the bond between players and fans and made the tournament unforgettable.
Collaborate?
in crime
